Top 5 Insurance Apps in Central America Q3 2023 Performance

During the third quarter of 2023, the top five insurance applications in Central America experienced varied performance trends across weekly downloads, revenue, and active users. Here’s a detailed look at their metrics:

Afore SURA from SURA México saw a fluctuating trend in weekly downloads, peaking at around 22K in late June before dipping to approximately 13K in mid-July. The app then recovered, reaching around 21K downloads by mid-September. Active users followed a similar pattern, starting at roughly 113K in late June, experiencing a slight decline to around 95K by mid-July, and stabilizing around 103K to 106K towards the end of the quarter.

Soy Cliente GNP from GNP Seguros maintained a more stable download trend, with numbers ranging from approximately 5.1K to 6.8K throughout the quarter. Active users remained consistent as well, ranging between 14.1K and 15.3K over the same period.

sostengo experienced significant variations in downloads, starting at around 2.5K in late June and peaking at approximately 5.6K in early September. The app's download numbers saw another increase in mid-September before declining to around 3.9K by the end of the quarter.

Rastreator : Seguros Auto&Moto from Rastreator.mx showcased a mixed trend in weekly downloads. The app peaked at around 4.6K in early July but saw a significant drop to roughly 1K by mid-August. Downloads then recovered to around 3.2K in early September before declining again to approximately 1.6K by the end of the quarter. Active users showed a steady trend, starting at around 38K in late June and peaking at roughly 43K in early September, before stabilizing around 36K towards the end of the quarter.

BBVA SOS - Asistencia de Auto from BBVA had consistent download numbers, ranging from approximately 2.3K to 3.9K throughout the quarter. Active users remained steady, starting at around 12.7K in late June and reaching approximately 13.5K by the end of September.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.