Top 5 Apparel Apps in Nigeria Q3 2023: Performance Insights

In Q3 2023, the top 5 apparel apps in Nigeria displayed varying performance trends in terms of weekly downloads and active users. Here is a closer look at how these apps fared:

SHEIN-Shopping Online saw consistent weekly downloads, peaking at around 8.9K in early July and experiencing a slight dip to 5.5K by early September. The app's weekly active users increased steadily, starting at 72.6K at the end of June and reaching 86.9K by the end of September.

Lyst: Shop Fashion Brands experienced fluctuating weekly downloads, with a high of 6.1K in mid-July and a low of 2.3K by late September. Its weekly active users remained relatively stable, hovering around 15.2K to 16.2K throughout the quarter.

FARFETCH - Shop Luxury Fashion had lower weekly downloads compared to other apps, with numbers peaking at 1.1K in mid-July and dropping to around 600 by the end of September. The app's weekly active users also showed a downward trend, starting at 2.3K at the end of June and decreasing to 1.7K by late September.

AfroMode: outfits inspiration experienced a significant drop in weekly downloads from 1.9K in early July to single digits by the end of the quarter. No data was available for its weekly active users.

ASOS maintained steady weekly downloads, averaging around 800 downloads per week. The app's weekly active users saw a slight decrease, starting at 9.5K at the end of June and settling at 8K by the end of September.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.