AI Insights · Timothy · October 2023
Top 5 Apparel Apps Performance in Colombia Q3 2023
Discover the performance trends of the top 5 apparel apps in Colombia during Q3 2023, including downloads, active users, and revenue insights.
In Q3 2023, the top 5 apparel apps in Colombia showcased varied performance trends across downloads and weekly active users, as per data from Sensor Tower.
SHEIN - Shopping Online saw consistent downloads throughout the quarter, peaking at around 48K in the week of September 11. Weekly active users demonstrated a slight decline from 1.33M to approximately 1.29M by the end of the quarter.
adidas: Shop Shoes & Clothing experienced fluctuations in downloads, starting at 13.5K in late June and dropping to 7.9K by late September. Active users showed a decreasing trend, with numbers falling from 267K to around 242K over the same period.
Lyst: Shop Fashion Brands had relatively stable download numbers, with a notable increase to 3K in mid-August. Weekly active users rose from 7K to approximately 8.4K, maintaining a steady engagement level.
ZARA maintained a consistent download rate, peaking at 2.3K in late September. Active user numbers fluctuated slightly, ending the quarter at around 19K, similar to the start of the period.
CIDER - Clothing & Fashion saw an increase in downloads towards the end of the quarter, reaching 3.1K in mid-September. Weekly active users also grew, peaking at 5.8K during the same timeframe.
These insights highlight the dynamic nature of the apparel app market in Colombia. For more detailed analysis and insights, visit Sensor Tower.
