Top 5 Apparel Apps in Switzerland Q3 2023

In the third quarter of 2023, the top 5 apparel applications in Switzerland exhibited diverse trends in downloads and weekly active users. Here’s a closer look at their performance, based on data from Sensor Tower.

SHEIN - Shopping Online had a mixed quarter in terms of downloads, starting with approximately 14K in late June and ending with around 8.8K in late September. Despite fluctuations, weekly active users remained relatively stable, ranging from 176K to 190K, peaking at the end of August.

Zalando – Online fashion saw a consistent download rate, beginning the quarter with about 5.6K and closing at roughly 5K. The app’s weekly active users showed a slight decline initially but rebounded towards the end of the quarter, reaching a peak of 158K in the last week of September.

C&A Mode Online Shop experienced a significant increase in downloads, especially notable in late August with 8.8K. Weekly active users also saw a substantial rise, starting the quarter at 9.6K and climbing to 18.3K by the end of September.

H&M - we love fashion had a relatively stable download trend, with figures fluctuating between 2.2K and 3.5K. The app’s weekly active users remained consistent, ranging from 97K to 128K throughout the quarter.

CIDER - Clothing & Fashion showed steady download numbers, starting with around 2.9K in late June and ending with about 2.3K in late September. The app’s weekly active users exhibited a slight increase, climbing from 10.5K to 12.2K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.