Top 5 Apparel Apps in Belarus Q3 2023: Unified Platform Performance

Throughout Q3 2023, the top 5 apparel applications in Belarus exhibited varying trends in downloads and active users on a unified platform. Here’s a detailed look at their performance, based on data from Sensor Tower.

SHEIN - Shopping Online saw a relatively stable download trend, fluctuating around 900 to 1.2K downloads per week. Its weekly active users hovered around the 25K mark, with minor variations throughout the quarter.

LightInTheBox experienced a notable increase in downloads towards the end of the quarter, peaking at 1.3K in mid-September. The app’s weekly active users followed a similar upward trajectory, reaching approximately 2.5K by the end of September.

ZARA maintained a steady download rate throughout the quarter, with a slight increase towards the end, peaking at 634 downloads in the last week of September. The active user base remained consistent, averaging around 6.2K weekly users.

CIDER - Clothing & Fashion showed a gradual increase in downloads, culminating in nearly 500 downloads by the end of September. The weekly active users also grew steadily, reaching 1.5K in the final week of the quarter.

Trendyol: Fashion & Trends experienced a significant surge in downloads in the last week of September, skyrocketing to 780 downloads. The app’s active user count also saw a substantial rise, peaking at nearly 20K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.