Top 5 Apparel Apps in Belgium Q3 2023 Performance

In Q3 2023, the top 5 apparel apps in Belgium showcased varied performance metrics in terms of downloads, revenue, and weekly active users, according to data from Sensor Tower.

SHEIN - Shopping Online had a notable presence with downloads peaking at 32.8K in the week of July 31. However, downloads saw a general decline towards the end of the quarter, settling at around 21.4K in the final week of September. Weekly active users remained strong, fluctuating between 423K and 465K, indicating consistent user engagement.

Zalando – Online fashion experienced a more stable download pattern, with a slight dip mid-quarter but recovering to 8.6K by the end of September. Active users saw a decrease from 321K to around 256K by early September, but there was a gradual recovery to approximately 284K by the end of the quarter.

C&A Mode Online Shop exhibited significant growth in downloads, starting at 3K in late June and reaching 11.7K by the end of September. Weekly active users also saw a positive trend, increasing from 7.8K to 23.3K over the quarter, reflecting growing user interest and engagement.

CONFIRMED | Sneakers & more had a remarkable spike in downloads, particularly in early August, peaking at 19.4K. This surge was mirrored in active user numbers, which increased from 6.2K to a peak of 39.3K mid-quarter before stabilizing around 16.4K by the end of September.

Nike: Shoes, Apparel, Stories showed steady download numbers, peaking at 6.3K in mid-July and ending the quarter with 4.2K downloads. Weekly active users demonstrated consistency, maintaining an average around 82K, with a slight increase to 85.3K by the end of September.

These insights highlight the dynamic nature of the apparel app market in Belgium. For more detailed analytics and trends, visit Sensor Tower.