AI Insights · Timothy · October 2023
Top 5 Utilities Apps on iOS in New Zealand for Q3 2023
Discover the performance trends of the top 5 utilities apps on iOS in New Zealand during Q3 2023, including weekly downloads and active user statistics.
In Q3 2023, the top 5 utilities apps on iOS in New Zealand demonstrated varied performance in terms of weekly downloads and active users. Here’s a closer look at their trends:
Google experienced consistent weekly downloads, ranging from 3.6K to 4.3K throughout the quarter. The app saw its highest downloads in the week of June 26 with 4.3K. Active users hovered around 24K, peaking at 25.3K at the start of the quarter and showing minor fluctuations, ending at 24.4K by the end of September.
Google Chrome maintained a steady download rate, generally between 3K and 3.8K weekly. Downloads peaked at 3.8K in the last week of June. The app's active user base remained stable, averaging around 157K, with slight increases and decreases, finishing the quarter at 157.5K.
NZ Post had notable download spikes, particularly in the week of July 3, reaching 4.9K. However, downloads tapered off towards the end of the quarter, dropping to 1.8K in the last week of September.
Mercury App saw a significant drop in downloads from 12.3K in the last week of June to around 1.2K by the end of September. The app experienced its highest downloads in the first week, followed by a steady decline throughout the quarter.
My One NZ had a consistent download pattern with occasional peaks, such as 2.4K in the week of August 21. The app’s active users averaged around 16K, with a notable increase to 17K in the same week. By the end of September, active users slightly decreased to 15.8K.
The data for this analysis is sourced from Sensor Tower. For more detailed insights, visit Sensor Tower's platform.
