AI Insights · Timothy · October 2023
Top 5 Utilities Apps on iOS in Kenya Q3 2023
An in-depth look at the performance of the top 5 utilities apps on iOS in Kenya during Q3 2023, featuring insights into their weekly downloads, revenue, and active user trends.
Throughout Q3 2023, the top 5 utilities apps on iOS in Kenya exhibited varying trends in downloads, revenue, and active users. Here’s a detailed look at their performance:
Truecaller: Caller ID Blocker saw a fluctuating yet generally stable revenue stream, peaking at approximately $981 in the week of July 24 and ending the quarter with $855 in the final week of September. Weekly downloads remained consistent, ranging between 961 and 1231. Active user numbers exhibited a slight increase, starting from around 155K in late June and ending at 161K by the end of September.
Cleanup: Phone Storage Cleaner maintained a steady revenue flow, with minor fluctuations. The highest weekly revenue of approximately $768 was recorded at the end of July. Downloads showed a gradual decline towards the end of the quarter, dropping from 533 in late June to 426 in the final week of September. Active users also saw a slight decrease, from 328 in late June to 285 by the end of September.
NordVPN: VPN Fast & Secure had a varied revenue performance, with a notable peak of around $676 in mid-September. Downloads showed a downward trend, decreasing from 181 in late June to 113 by the end of September. Active users also saw a decline, starting at 1119 in late June and finishing the quarter at 976.
Super Cleaner - Cleanup Master experienced a relatively stable revenue trend, with minor ups and downs, peaking at approximately $470 in late July. Downloads fluctuated but generally remained low, ranging from 149 to 387 throughout the quarter. Active users showed a stable trend, starting at 2435 in late June and ending at 2519 by the end of September.
VPN Lumos: Secure, Fast Proxy demonstrated a steady revenue increase, peaking at around $420 in late July and ending the quarter at $382. Downloads remained relatively stable, with a slight increase towards the end of the quarter, ranging from 642 to 930. Active users showed a stable trend, starting at 766 in late June and rising to 859 by the end of September.
For more detailed insights and data, visit Sensor Tower.