Top 5 Shopping Apps on iOS in New Zealand Q3 2023

During the third quarter of 2023, the top five shopping apps on iOS in New Zealand showcased varied performance trends in downloads and active users. Below is a detailed look at each app's performance based on data from Sensor Tower.

Temu: Shop Like a Billionaire saw a noticeable fluctuation in its weekly downloads. Starting strong with 15K downloads in late June, the app experienced a decline, hitting a low of around 6K in late July. However, downloads picked up again in September, peaking at approximately 12K. Active users for Temu also showed an upward trend, increasing from 95K at the end of June to nearly 109K by mid-September, before slightly tapering off to around 99K by the end of the month.

SHEIN - Shopping Online maintained a relatively stable download rate throughout the quarter, with weekly downloads fluctuating between 2.5K and 3.1K. Active users for SHEIN showed minor variations, starting at around 54K in late June and maintaining a similar level throughout the quarter, ending with approximately 54K active users in late September.

Trade Me: Property, Jobs, Shop exhibited consistent weekly downloads, ranging from 2.1K to 2.8K. The app’s active user base remained steady, with numbers hovering around 50K to 52K throughout the quarter. There were slight dips and peaks, but overall, the user engagement remained stable.

Afterpay: Shop Smarter experienced a modest range in weekly downloads, fluctuating between 2.1K to 2.9K. The active user count showed a slight increase over the quarter, starting at 51K in late June and reaching up to 54K by mid-September, before stabilizing around 52K towards the end of the month.

Woolworths NZ displayed a steady download rate with weekly numbers varying from 1.8K to 2.5K. The app’s active users showed consistent growth, starting from 34K at the end of June and gradually increasing to 37K by the end of September.

For more detailed insights and data, visit Sensor Tower.