AI Insights · Timothy · October 2023
Top 5 Shopping Apps on iOS in Bulgaria - Q3 2023 Performance
Explore the performance of the top 5 shopping apps on iOS in Bulgaria during Q3 2023, including download trends and active user statistics.
The third quarter of 2023 saw significant activity in the shopping app category on iOS in Bulgaria. Here’s a detailed look at the performance trends of the top 5 shopping apps, based on data from Sensor Tower.
SHEIN - Shopping Online experienced a fluctuating yet overall positive trend in downloads, starting from around 4.1K in late June and peaking at about 5.7K at the end of July. This was followed by a gradual decline, closing the quarter with approximately 3.2K downloads. Weekly active users also saw a steady increase, rising from 42K in late June to a peak of around 53.2K in early September, before slightly declining to 47.3K by the end of the quarter.
Temu: Shop Like a Billionaire showed an impressive surge, particularly in late August when downloads skyrocketed from around 3K to 7.7K in just a week. This upward trend continued, with downloads reaching approximately 7.2K by the end of September. Weekly active users followed a similar pattern, starting at around 2K in late June and climbing to about 11.5K by the end of the quarter.
Sinsay - moda i zakupy online had a varied download pattern, with notable peaks in early September at approximately 2.2K and mid-September at 3.6K, before dropping to around 1.7K by the end of the quarter. Weekly active users showed a consistent upward trend, beginning at 5.4K in late June and reaching around 11.2K in mid-September, before settling at about 10K by the end of the quarter.
ABOUT YOU Online Fashion Shop maintained a relatively stable download rate, fluctuating between 1.3K and 2K throughout the quarter. Weekly active users increased steadily from approximately 20.8K in late June to a peak of around 26.3K in early September, ending the quarter at about 24.8K.
Lidl Plus also showed consistent performance, with downloads ranging from about 1.1K to 1.8K, peaking in early September. Weekly active users exhibited a steady increase from around 14K in late June to a high of approximately 15.5K in mid-September, before slightly declining to 14.9K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
