AI Insights · Timothy · October 2023
Top 5 News Apps on iOS in Brazil Q3 2023
In Q3 2023, Brazil's top 5 news apps on iOS saw varied trends in downloads, revenue, and active users. Insights from Sensor Tower reveal key performance metrics.
In the third quarter of 2023, Brazil's top five news apps on the iOS platform exhibited diverse performance trends. Here’s a closer look at their weekly downloads, revenue, and active users, based on data from Sensor Tower.
X from X Corp. saw a steady revenue decrease early in the quarter, bottoming out at around $8.9K in late July before rebounding to approximately $10.5K by the end of September. Downloads for the app peaked at 58.4K in early July but gradually declined to about 38.5K by the last week of September. Active users started at around 2.75M in late June, showing a downward trend to roughly 2.5M by the end of the quarter.
Valor Econômico - Exclusivo, published by Editora Globo, experienced fluctuations in revenue, peaking at $9.9K in mid-September. Downloads were relatively stable, averaging around 400 per week, with a slight increase to 521 in mid-September.
Folha de S.Paulo from Empresa Folha da Manhã S.A. had a consistent revenue stream, with minor fluctuations and a peak at $2.8K in the last week of September. Weekly downloads increased steadily, reaching 1K in mid-September. Active users maintained a stable range, averaging around 45K throughout the quarter.
The Economist - News, Podcasts from The Economist saw its revenue fluctuate, peaking at $2.2K in mid-July and again at $2.1K in mid-September. Downloads remained modest, averaging around 250 per week, with a slight increase to 300 in early September. Active users hovered around the 1.9K mark, with minimal variation.
O Globo also published by Editora Globo, had relatively stable revenue throughout the quarter, peaking at $2K in the last week of September. Downloads saw an increase in mid-August, reaching 682, but stabilized around 530 by the end of September. Active users showed a slight decline from around 14.8K in mid-August to approximately 13.7K by the end of September.
These insights, provided by Sensor Tower, offer a snapshot of the evolving landscape of news consumption in Brazil. For more detailed analytics and trends, visit Sensor Tower.
