Top 5 Lifestyle Apps on iOS in Spain: Q3 2023 Performance

The third quarter of 2023 saw interesting trends among the top lifestyle apps on the iOS platform in Spain. Below, we explore the performance of the top 5 apps, focusing on their downloads, revenue, and weekly active users.

Glovo: Food Delivery and more experienced fluctuations in downloads throughout the quarter. Downloads started at around 18.1K in late June and saw a mix of slight declines and increases, peaking at approximately 19.7K in early September before ending the quarter at 16.7K. The app's weekly active users (WAUs) showed a downward trend initially, from 265K in late June to around 230K by the end of July. However, there was a recovery in August, with WAUs peaking at 250.5K and stabilizing around 238.5K by late September.

Pinterest maintained a fairly steady download rate, beginning at 15.8K in late June and seeing a peak of 19.6K at the end of July. The downloads then hovered around the 16K mark for the rest of the quarter. In terms of WAUs, Pinterest started strong with 3.73M in late June, peaking at 3.94M in late August, and ending the quarter at 3.87M, indicating a stable and consistent user base.

Booksy for Customers saw its downloads fluctuate throughout the quarter, starting at 10.3K in late June, peaking at 12.5K by the end of July, and then settling around 10.5K by late September. WAUs for Booksy started at 33.9K in late June, with minor fluctuations throughout the quarter, peaking at 36.5K by the end of August, and ending the quarter at 31.6K.

Tinder Dating App: Chat & Date showed a notable revenue trend throughout Q3. Revenue started at approximately $351K in late June, peaking at $443.5K in early August, and ending the quarter around $364.5K. Downloads for Tinder started at 8.2K, peaked at 9.8K in mid-August, and ended the quarter at around 8.8K. WAUs remained relatively stable, starting at 211.8K and ending the quarter at 216.4K.

Google Home exhibited a consistent download pattern throughout the quarter. Starting at 6.2K in late June, downloads saw a steady increase, peaking at 7.3K in early September, and finishing at approximately 7.1K by late September. WAUs for Google Home started at 54.2K, peaked at 64.4K by the end of August, and ended the quarter at 55.6K.

These insights are based on data from Sensor Tower, and more detailed information can be found on their platform.