Top 5 iOS Insurance Apps in South Africa in Q3 2023

During the third quarter of 2023, the top 5 insurance applications on the iOS platform in South Africa showed varied performance in terms of weekly downloads and active users. Here’s a look at how each app fared, based on Sensor Tower data.

Discovery experienced consistent weekly download numbers, peaking at approximately 2.6K in the first week of July. Throughout the quarter, the app maintained a steady range of downloads between 1.8K and 2.4K. Weekly active users showed a slight fluctuation, starting at around 20.7K at the end of June and ending at approximately 20.5K by the end of September.

OUTsurance had a more modest download performance, with numbers ranging from 429 to 865 downloads per week. The highest download count was observed in the first week of July with 865 downloads, while the lowest was in the last week of August with 429 downloads.

Clientèle showed a steady increase in weekly downloads towards the end of the quarter. Starting at 637 downloads in the last week of June, the app peaked at 772 downloads in the last two weeks of September.

Naked Insurance also demonstrated consistent performance. Weekly downloads fluctuated between 486 and 690, with a notable peak of 690 downloads in mid-August. The app ended the quarter with 675 downloads in the last week of September.

Discovery-Insure showed a gradual increase in weekly downloads over the quarter. Starting at 508 downloads in the last week of June, the app reached its peak of 706 downloads in the first week of September, before settling at around 510 downloads in the last week of September.

These insights are derived from Sensor Tower data, and more detailed analytics can be found on their platform.