AI Insights · Timothy · October 2023
Top 5 Dating Apps on iOS in New Zealand Q3 2023
In Q3 2023, Tinder, Bumble, Hinge, Grindr, and Badoo led the dating app market on iOS in New Zealand, showing varied trends in downloads, revenue, and active users.
During Q3 2023, the top five dating apps on iOS in New Zealand—Tinder Dating App: Chat & Date, Bumble Dating App: Meet & Date, Hinge Dating App: Match & Meet, Grindr - Gay Dating & Chat, and Badoo: Dating. Chat. Friends—demonstrated distinct patterns in weekly downloads, revenue, and active user engagement.
Tinder Dating App: Chat & Date
Throughout the quarter, Tinder's weekly revenue exhibited some fluctuations, peaking at approximately $26K in both the final week of September and the last week of June. Weekly downloads showed a gradual increase, starting from around 1.4K in late June and reaching 1.5K by the end of September. Active users remained relatively stable, averaging around 56K throughout the quarter, with minor dips and peaks observed in mid-August and early September.
Bumble Dating App: Meet & Date
Bumble experienced a steady weekly revenue trend, ranging between $13K and $18K, with the highest revenue recorded in the week of September 18. Weekly downloads displayed minor fluctuations, maintaining an average of around 1K downloads per week. Active users saw a slight decline from approximately 24.9K in late June to 23.3K by the end of September.
Hinge Dating App: Match & Meet
Hinge's weekly revenue was relatively stable, hovering around $7K to $9.7K, with a notable peak in mid-September. Weekly downloads remained consistent, averaging around 1.2K to 1.4K throughout the quarter. Active users also showed consistency, with minor fluctuations, averaging around 17.6K.
Grindr - Gay Dating & Chat
Grindr's weekly revenue ranged between $5.1K and $6.6K, with a peak in the final week of September. Weekly downloads were relatively low, averaging around 220 downloads per week. Active users saw a slight decline from about 5.9K in late June to 4.9K by the end of September.
Badoo: Dating. Chat. Friends
Badoo's weekly revenue remained stable, averaging around $2.2K to $2.4K, with a slight peak in early September. Weekly downloads were consistent, averaging around 270 downloads per week. Active users exhibited minor fluctuations, maintaining an average of around 8.5K throughout the quarter.
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