AI Insights · Timothy · September 2023
Top 5 Apparel Apps on iOS in Russia for Q3 2023
Analyzing the performance of the top 5 apparel apps on iOS in Russia during Q3 2023 reveals notable trends in downloads and user activity. Data from Sensor Tower provides a comprehensive overview.
In the third quarter of 2023, the top 5 apparel applications on iOS in Russia demonstrated varied performance trends in terms of downloads and weekly active users. The data, provided by Sensor Tower, offers insights into the dynamics of user engagement and app popularity.
SHEIN - Shopping Online had a mixed quarter. Downloads peaked at around 7.6K in the first week of July but gradually declined to approximately 4.8K by the end of September. Weekly active users followed a similar downward trend, starting at 197K in late June and dropping to about 109K by the end of the quarter.
ASOS - Discover Fashion Online maintained a relatively stable download rate, fluctuating between 2.2K and 1.5K throughout the quarter. The app saw a peak in weekly active users in late July with around 6.5K, but this number decreased to approximately 3.6K by the end of September.
ZARA experienced consistent download numbers, peaking at 1.9K in late August. Weekly active users showed a more volatile pattern, with a significant peak of 9.5K in late June, followed by a drop and subsequent rise to 8.2K by the end of September.
Trendyol: Fashion & Trends saw steady downloads, reaching a high of 1.8K in late August. Weekly active users remained relatively stable, hovering around the 96K to 100K mark throughout the quarter.
MANGO - Online fashion had a stable download trend, with a slight peak at 1.6K in late September. Weekly active users showed minor fluctuations, starting at 12.7K in late June and ending at around 11.2K by the end of the quarter.
For a more detailed analysis and additional insights, visit Sensor Tower.
