AI Insights · Timothy · October 2023
Top 5 Apparel iOS Apps in Romania Q3 2023
Discover the performance of the top 5 apparel apps on iOS in Romania during Q3 2023. Insights include download trends, active user counts, and more.
During the third quarter of 2023, the top five apparel apps on iOS in Romania demonstrated varying trends in downloads and weekly active users, according to Sensor Tower data.
SHEIN - Shopping Online saw a decline in downloads from approximately 23K in late June to around 11K by the end of September. However, weekly active users showed a different trend, peaking at about 157K in early August before settling at around 140K in late September.
ABOUT YOU Outlet experienced a significant surge in downloads, particularly in early August, reaching nearly 22K. This spike was mirrored in weekly active users, which increased from about 5K in late June to over 41K by mid-September.
ABOUT YOU Online Fashion Shop displayed steady download numbers, fluctuating between 3.4K and 7.1K throughout the quarter. Weekly active users climbed from around 46K in late June to nearly 58K by early September, indicating consistent user engagement.
Zalando – Online fashion maintained stable download figures, with a slight peak at 4.6K in early September. Weekly active users showed a slight increase, growing from roughly 29K in late June to about 31K by late August before stabilizing.
Nike: Shoes, Apparel, Stories experienced a notable increase in downloads, peaking at 4.6K in late July. Weekly active users also saw growth, reaching over 43K in mid-July before stabilizing at around 35K by the end of September.
For more detailed insights and data, visit Sensor Tower.
