Top 5 Apparel Apps on iOS in Poland Q3 2023

During the third quarter of 2023, the top 5 apparel apps on the iOS platform in Poland exhibited varied performance in terms of downloads and weekly active users, according to data from Sensor Tower. Here's a closer look at the trends for each app.

SHEIN - Shopping Online experienced a decline in downloads, starting at around 21K in late June and dropping to approximately 14K by the end of September. However, weekly active users showed a positive trend, increasing from 348K at the beginning of the quarter to a peak of nearly 398K in late August before settling at around 335K at the end of September.

Zalando – Online fashion saw a fluctuating pattern in downloads, with numbers ranging from 8K to 13K throughout the quarter. Weekly active users initially decreased from 247K in late June to about 217K in late July, then recovered to around 258K by the end of August, and finally stabilized at approximately 217K by the end of September.

Reserved had relatively stable download numbers, starting at around 10K in late June and fluctuating between 6K and 9K throughout the quarter. Weekly active users remained fairly constant, averaging around 110K with minor fluctuations, ending the quarter at approximately 106K.

H&M - we love fashion showed a steady increase in downloads from 6K in late June to about 8K by the end of September. Weekly active users exhibited growth as well, starting at 105K in late June and peaking at around 118K in late August, before ending the quarter at approximately 97K.

Nike: Shoes, Apparel, Stories had a download trend that varied from 4K to 6K throughout the quarter. Weekly active users fluctuated, starting at 38K in late June, peaking at around 46K in late July, and then settling at approximately 38K by the end of September.

For more detailed insights and trends, visit Sensor Tower.