AI Insights · Timothy · October 2023
Top 5 Apparel Apps on iOS in Mexico Q3 2023
Discover the performance trends of the top 5 apparel apps on iOS in Mexico for Q3 2023, including downloads, revenue, and active user metrics.
In Q3 2023, the top 5 apparel apps on the iOS platform in Mexico showcased varied performance metrics in terms of downloads, weekly active users, and revenue. Here’s a detailed look at their performance based on data from Sensor Tower.
SHEIN - Shopping Online had a fluctuating download trend throughout the quarter, starting with 77K downloads in late June and reaching a peak of 83K at the end of July. The downloads dipped to 61K by mid-September before rebounding to 73K by the end of the quarter. Weekly active users (WAU) remained relatively stable, starting at 1.8M and ending at 1.9M, with minor fluctuations in between.
Nike: Shoes, Apparel, Stories experienced a steady download rate, peaking at 39K in late July before gradually declining to 26K by the end of September. WAU for Nike also showed a consistent pattern, starting at 337K and ending at 340K.
FARFETCH - Shop Luxury Fashion saw its downloads decline from 22K in early July to a low of 8.5K by the end of August, before recovering to 17K in late September. WAU followed a similar trend, starting at 39K and ending at 38K, with some minor fluctuations throughout the quarter.
adidas: Shop Shoes & Clothing had a varied download performance, peaking at 17K in early August and then dropping to 8K by the end of September. WAU for adidas started at 90K and showed a downward trend, ending the quarter at 80K.
H&M - we love fashion maintained a relatively stable download rate, starting at 12K in late June and ending at 8K in late September. WAU for H&M remained consistent, starting at 110K and ending at 108K.
For more insights and detailed data, visit Sensor Tower.