AI Insights · Timothy · October 2023
Top 5 Apparel Apps on Android in the US in Q3 2023
In Q3 2023, leading apparel apps on the Android platform in the US showcased diverse trends in downloads and active user metrics, with significant performances from SHEIN and Nike.
The third quarter of 2023 saw varied performances among the top 5 apparel apps on the Android platform in the United States. Here's a closer look at how each app fared in terms of downloads and weekly active users.
SHEIN-Shopping Online experienced a consistent rise in downloads, starting from 474K in late June and reaching a peak of 634K in early September. Weekly active users also showed a robust presence, maintaining an average of around 3M throughout the quarter.
Nike: Shoes, Apparel & Stories had a steady download trend, with a notable peak of 79K in mid-August. Active users fluctuated but remained strong, peaking at approximately 811K at the end of July, before seeing a decrease to around 669K by late September.
CONFIRMED | Sneakers & more showed a dramatic spike in downloads in late July, reaching around 131K, but this was followed by a decline, ending the quarter with around 1.2K downloads. Active user numbers mirrored this trend, peaking at 264K at the end of July and dropping to about 130K by the end of September.
GOAT – Sneakers & Apparel maintained a steady download rate, with figures hovering around 20K to 31K weekly. Active users saw a peak of around 343K in late July, with a gradual decrease to approximately 261K by the end of the quarter.
LightInTheBox Online Shopping had a steady increase in downloads, starting from 15K in late June and reaching 26K by the end of September. Active users also saw a gradual increase, peaking at around 75K in the last week of the quarter.
These insights come from Sensor Tower, where more detailed analyses and data trends can be explored.
