AI Insights · Timothy · October 2023
Top 5 Apparel Apps on Android in Brazil Q3 2023
A review of the top 5 apparel apps on the Android platform in Brazil for Q3 2023, highlighting their downloads, revenue, and weekly active users.
In the third quarter of 2023, the top five apparel applications on the Android platform in Brazil showcased diverse performance metrics. Here’s a detailed look at their downloads, revenue, and weekly active users, based on data from Sensor Tower.
SHEIN-Shopping Online had a notable presence with downloads fluctuating between 584K and 1.05M. The app saw a peak in downloads during the week of August 28, reaching approximately 1.05M. Despite the high download rates, weekly active users experienced a slight decline from 14.2M at the beginning of the quarter to 13.1M by the end.
C&A Pay demonstrated stable performance in downloads, ranging from 25K to 41K. Weekly active users showed a consistent trend, peaking at around 510K in the week of September 4.
adidas: Shop Shoes & Clothing saw a downward trend in downloads, starting at 43K and dropping to around 14K by mid-September before a slight uptick to 18K at the end of the quarter. Weekly active users also decreased from 186K in late June to 146K by the end of September.
FARFETCH - Shop Luxury Fashion experienced a significant drop in downloads, starting at 22K and declining to approximately 1.8K by the end of the quarter. Weekly active users followed a similar trend, peaking at 48K in late July and then decreasing to around 12.8K by late September.
CIDER - Clothing & Fashion had a varied download rate, with numbers ranging from 6.8K to 22K. Weekly active users showed fluctuations, peaking at 47K in late June and ending the quarter at around 28K.
These insights are derived from Sensor Tower data, providing a comprehensive overview of the performance of the top apparel apps in Brazil. For more detailed insights, visit Sensor Tower.