AI Insights · Timothy · October 2023
Top 5 Apparel Apps on Android in Australia for Q3 2023
Discover the performance of the top 5 apparel apps on Android in Australia during Q3 2023, highlighting trends in downloads, active users, and revenue.
In Q3 2023, the top 5 apparel apps on the Android platform in Australia showcased varying trends in downloads and active users. Here's a closer look at their performance, based on data from Sensor Tower.
SHEIN-Shopping Online saw a steady rise in downloads, peaking at approximately 21K in the weeks of July 24 and August 14. Weekly active users fluctuated slightly, reaching a high of around 321K in the first week of July before settling at about 308K by the end of September.
Nike: Shoes, Apparel & Stories experienced consistent download numbers, with a slight dip mid-quarter and a recovery to around 4.5K in the final week of September. Active users mirrored this pattern, starting at 17.8K in late June and ending at 15.6K by the end of the quarter.
LightInTheBox Online Shopping demonstrated a notable increase in downloads, starting at 3.2K in late June and climbing to approximately 5K by the end of September. Weekly active users followed a similar trend, rising from 14.9K to 18.9K over the quarter.
UNIQLO AU exhibited a decline in downloads, from a peak of nearly 4K in late June to around 1.6K by the end of September. Active users also saw a downward trend, decreasing from 27.3K to 21.7K during the same period.
adidas: Shop Shoes & Clothing had a mixed quarter, with downloads peaking at about 3.7K in late July but dropping to roughly 1K by the end of September. Active users peaked at 11K in late July and decreased to around 6.4K by the quarter's end.
For more detailed insights and data, visit Sensor Tower.