AI Insights · Timothy · July 2023
Top 5 Utilities Apps Performance in New Zealand Q2 2023
An overview of the top 5 utilities apps in New Zealand for Q2 2023, highlighting trends in downloads and active users.
In Q2 2023, the top 5 utilities apps in New Zealand showed varied performance in terms of weekly downloads and active users. Here’s a detailed look at their trends:
Google maintained a consistent download rate throughout the quarter, peaking at 5.6K in the last week of May. Active users saw a general upward trend, starting at 1.08M in late March and reaching nearly 1.16M by the end of June.
Google Chrome experienced a notable increase in downloads towards the end of May, reaching a high of 5K. Active users remained relatively stable, fluctuating slightly around the 1.6M mark throughout the quarter.
Mercury App saw a significant surge in downloads in mid-June, spiking to 49.8K before dropping to 20.2K by the end of the month.
My One NZ showed a steady download rate, with a slight peak at 6.8K in the last week of March. Active users remained stable, hovering around 42K to 48K throughout the quarter.
Finally, Spark NZ experienced a consistent download rate, reaching a high of 3.7K in late March. Active users fluctuated slightly but stayed around the 21K mark.
The data comes from Sensor Tower, where more detailed insights can be found.