AI Insights · Timothy · July 2023
Top 5 Shopping Apps' Performance in Romania for Q2 2023
Discover the performance trends of the top 5 shopping apps in Romania for Q2 2023, including download rates and active user statistics.
In the second quarter of 2023, Romania's top shopping applications displayed varied performance trends, reflecting user engagement and download patterns. Below is a closer look at the top 5 shopping apps based on data from Sensor Tower.
SHEIN - Shopping Online had a notable quarter with weekly downloads starting at around 87K and experiencing a decline to approximately 67K by the end of June. Despite this, weekly active users showed a steady increase from 347K to a peak of 513K in mid-June before settling at around 443K.
Sinsay - moda i zakupy online saw its weekly downloads fluctuate, beginning at 45K and dropping to about 21K by the end of the quarter. Weekly active users remained relatively stable, hovering around 231K with minor fluctuations throughout the quarter.
Deichmann Plus România experienced a significant drop in weekly downloads from 22K at the start of the quarter to just over 9K by the end of June. The app's weekly active users also decreased slightly from 29K to around 28K.
Altex showed a more stable trend with weekly downloads starting at 7.4K and peaking at 27K in mid-April before stabilizing around 15K. Weekly active users increased from 86K to 123K by the end of June, indicating a growing user base.
ABOUT YOU Online Fashion Shop maintained a consistent download rate, ranging between 13K and 29K throughout the quarter. However, weekly active users saw a declining trend from 177K to 127K by the end of June.
These insights provide a snapshot of the shopping app landscape in Romania for Q2 2023. For more detailed analysis and trends, visit Sensor Tower.
