AI Insights · Timothy · July 2023
Top 5 Shopping Apps in Latin America Q2 2023 Performance
Discover the performance trends of the top 5 shopping apps in Latin America for Q2 2023, including download numbers and active user metrics.
In the second quarter of 2023, the top 5 shopping apps in Latin America demonstrated notable performance trends. Here's a closer look at the weekly downloads and active user metrics for each app, based on data from Sensor Tower.
SHEIN - Shopping Online saw impressive weekly download figures, starting at approximately 1.7M at the end of March and peaking at around 2.2M in mid-May. The app maintained a strong presence with weekly active users increasing from 27M to over 33M by the end of May, before stabilizing around 32M by the end of June.
Shopee Brasil - Frete Zero experienced a solid upward trend in weekly downloads, starting from 784K and reaching roughly 1.1M by the end of June. The app's weekly active users also saw growth, ranging from 26.7M at the end of March to about 27.7M by late June.
Mercado Libre: Compras Online maintained a consistent download rate, beginning the quarter at around 860K and ending at approximately 975K. The app's weekly active users fluctuated slightly but remained strong, peaking at over 41M in early May and ending the quarter at around 40.8M.
AliExpress Shopping App displayed varied download numbers, starting with 739K and reaching highs of 822K in mid-June before settling at about 602K by the end of the quarter. Its weekly active users showed a positive trend, growing from 18.8M to over 22.5M in mid-June, and closing the quarter at around 20.3M.
Alibaba.com had a steady increase in weekly downloads, beginning at 406K and rising to approximately 753K by the end of June. The app's weekly active users also saw an upward trajectory, starting at 6.1M and peaking at 7.2M in mid-June, ending the quarter at around 7.1M.
For more in-depth insights and data, visit Sensor Tower.
