AI Insights · Timothy · July 2023
Top 5 Shopping Apps Performance in Croatia Q2 2023
Discover the download, revenue, and active user trends of the top 5 shopping apps in Croatia for Q2 2023, based on Sensor Tower data.
In Q2 2023, the top 5 shopping apps in Croatia showed varied performance in terms of downloads and active users. Here’s a detailed look at how each app fared during the quarter.
Mein dm saw a notable fluctuation in weekly downloads, starting strong with 11.5K downloads in late March and peaking mid-April at 15.6K. However, the app experienced a decline towards the end of the quarter, dropping to approximately 5.8K downloads by the last week of June. Active users for Mein dm showed a more consistent trend, with numbers ranging from around 103K in late March to a peak of 134.8K mid-May, before stabilizing at approximately 126K by the end of June.
Zalando – Online fashion had a relatively stable performance in weekly downloads, averaging around 5K to 7K downloads throughout the quarter, with a slight peak of 7.4K in mid-June. Active users for Zalando hovered around the 55K to 57K mark, showing minor fluctuations but maintaining a steady user base overall.
ABOUT YOU Online Fashion Shop experienced a varied download trend with a notable peak in mid-May at 7K downloads. The app's active users, however, showed a slight decline from 35.6K in late March to around 30.7K by the end of June, indicating a potential drop in user engagement over the quarter.
SHEIN - Shopping Online demonstrated an upward trend in weekly downloads, starting at 4.4K in late March and reaching 6.3K by the end of June. The active user count for SHEIN also increased significantly, from 31.5K in late March to approximately 41.9K by the end of the quarter, showing strong user engagement.
Lidl Plus had a more fluctuating download pattern, with a peak of 7.1K in mid-April and a low of 3.2K in late May. The active user numbers for Lidl Plus remained relatively stable, ranging from around 71.6K in late March to approximately 72.7K by the end of June, indicating a consistent user base.
These insights provide a snapshot of the performance of the top shopping apps in Croatia for Q2 2023. For more detailed insights and data, visit Sensor Tower.
