AI Insights · Timothy · July 2023
Top 5 Shopping Apps in Switzerland Q2 2023: Unified Platform Performance
Discover the performance trends of the top 5 shopping apps in Switzerland during Q2 2023, including weekly downloads, revenue, and active users.
During the second quarter of 2023, the top 5 shopping apps in Switzerland showcased varied performance metrics across weekly downloads and active users. Here’s a closer look at how these apps fared:
Temu: Shop Like a Billionaire saw a significant rise in weekly downloads, starting from around 1.1K in early April and escalating to over 32K by the end of June. Weekly active users mirrored this growth, increasing from approximately 3.5K to over 62K in the same period.
SHEIN - Shopping Online maintained a steady download rate, with numbers fluctuating between 8K and 15K throughout the quarter. The weekly active users remained consistently high, starting at 145K and peaking at around 192K before settling at approximately 184K.
Migros – Einkaufen & Sparen experienced moderate download activity, ranging from about 4.5K to 8.1K weekly. The app’s active user base stayed relatively stable, hovering around 90K to nearly 100K.
IKEA observed fluctuating download numbers, with a weekly range from 3.2K to 7K. Active users showed a slight increase, starting at around 36K and reaching up to approximately 39K.
Zalando – Online fashion maintained consistent download figures, varying between 4.7K and 5.9K per week. The app’s active user count remained robust, averaging around 155K to 165K throughout the quarter.
These insights are derived from Sensor Tower’s comprehensive data tracking. For more detailed analysis and extended insights, visit Sensor Tower.
