Top 5 Parenting Apps in Australia: Q2 2023 Performance

In the second quarter of 2023, the top 5 parenting applications in Australia showed varied performance in terms of downloads, revenue, and active users. Let's take a closer look at these trends.

FamilyAlbum - Photo Sharing from MIXI, Inc. saw a steady increase in weekly revenue, peaking at around $1.4K in the last week of June. Weekly downloads fluctuated throughout the quarter, with a notable rise to 3.8K in the final week. Active users also showed a consistent upward trend, reaching approximately 109K by the end of June.

Be Closer: Family location by Applabel LTD experienced a varied revenue pattern, peaking at $5.5K mid-June. Downloads saw significant fluctuations, with a peak of 3.3K in early June. However, active users declined over the quarter, dropping to around 568 by the end of June.

Microsoft Family Safety from Microsoft Corporation maintained a steady weekly revenue, reaching a high of $243 in mid-June. Downloads spiked in early May with 4.2K, and active users showed a general increase, peaking at approximately 15.6K in the last week of June.

Pregnancy + | Tracker App by Philips Digital UK Limited saw a rise in weekly revenue, culminating at $1K in the last week of June. Weekly downloads remained relatively stable, averaging around 2.1K to 2.6K. Active users showed minor fluctuations, maintaining an average of around 41K to 45K.

Solid Starts from Solid Starts displayed a consistent revenue stream, peaking at $1.8K in mid-June. Downloads varied slightly, peaking at 2.2K in late June. Active user numbers increased steadily, reaching around 18K by the end of June.

These insights are derived from Sensor Tower's data, providing a comprehensive overview of the performance of parenting apps in Australia. For more detailed insights and trends, visit Sensor Tower.