Top 5 Insurance Apps in Mexico: Q2 2023 Performance

In Q2 2023, the top 5 insurance apps in Mexico demonstrated varied performance trends on the unified platform, comprising both iOS and Android data. Here’s a detailed look at their weekly downloads, revenue, and active user metrics.

Afore SURA had a notable presence with significant weekly downloads, peaking at 36K in mid-April and ending the quarter at around 22K. Active users started at 122K in late March, saw a peak of approximately 130K in mid-April, and settled at about 113K by the end of June.

Soy Cliente GNP experienced a consistent yet moderate download rate, starting at 11.9K in late March and fluctuating around 6K towards the end of June. Active users began at 19K, decreasing to about 13.4K in mid-April, and remained stable around 15K for the rest of the quarter.

QMóvil showed steady download trends, beginning at 3.7K in late March and maintaining around 3K throughout the quarter. Active users were quite stable, starting at 9.2K, with minor fluctuations, ending at approximately 8K.

Rastreator : Seguros Auto&Moto had a varied download pattern, starting at 3K, peaking at 3.8K in mid-June, and closing the quarter at about 3K. Active users saw a positive trend, beginning at 40K, peaking at 43K in mid-June, and ending at around 38K.

Lastly, BBVA SOS - Asistencia de Auto exhibited a steady download rate, starting at 2.9K, peaking at 3.3K in mid-June, and ending at approximately 2.9K. Active users remained relatively stable, starting at 14K, peaking at 13.7K in mid-June, and ending at around 12.7K.

These insights were gathered from Sensor Tower, where more detailed analytics and trends can be explored.