Top 5 Insurance Apps Performance in Belgium Q2 2023

In the second quarter of 2023, the top five insurance applications in Belgium demonstrated varying performance trends across downloads and active user metrics. Here’s a closer look at how each app fared during this period, based on data from Sensor Tower.

DKV Insurance - Scan & Send saw a moderate fluctuation in weekly downloads. Starting at around 1.9K at the end of March, the app experienced a peak of approximately 2.1K downloads in mid-April. Downloads dipped to a low of about 1.5K in early May but rebounded to end the quarter strongly with around 2K downloads in the last week of June.

Ethias displayed a dynamic trend in weekly downloads. The app began the quarter with 1.7K downloads, reaching a high of nearly 2.5K in the first week of April and another peak of 2K in early June. The lowest download figures were observed in late April and early May, hovering around 1.3K before stabilizing towards the end of the quarter.

MyAG Employee Benefits experienced a notable spike in downloads in late April, reaching approximately 2.7K. The app's downloads generally fluctuated between 1.3K and 1.6K for the rest of the quarter, ending with around 1.5K downloads in the last week of June.

My Helan exhibited a steady increase in downloads, starting at 1.6K at the end of March and peaking at over 2.3K in mid-June. Another significant peak occurred in the last week of June with approximately 2.2K downloads. The lowest download numbers were recorded in mid-May with about 1.1K downloads.

AXA mobile banking showed consistency in active user metrics, maintaining around 5.7K to 6K weekly active users throughout the quarter. The app's downloads ranged between 1.1K and 1.6K, ending the quarter on a high note with nearly 1.5K downloads in the final week of June.

These trends highlight the dynamic nature of user engagement and app adoption within the insurance sector in Belgium. For more detailed insights and data, visit Sensor Tower.