AI Insights · Timothy · July 2023
Top 5 Dating Apps Performance on Unified Platform in Africa, Q2 2023
Discover the performance trends of the top 5 dating apps in Africa for Q2 2023, with insights on downloads, revenue, and active users.
In the second quarter of 2023, the top five dating apps in Africa showed varied performance trends across weekly downloads, revenue, and active users. Here’s a detailed look at how each app fared during this period, based on data from Sensor Tower.
Dating and Chat - SweetMeet saw its weekly downloads peak at approximately 160K in early May before declining to around 100K by the end of June. Revenue for this app fluctuated, peaking at $656 in late May and ending the quarter at $542. Active users increased from 440K in late March to a peak of 520K in mid-May, before stabilizing around 500K by the end of June.
HalaMe-Chat&meet real people experienced a significant rise in weekly downloads, starting at about 87K in late March and reaching a high of 179K in early June. Revenue followed a similar upward trend, peaking at $950 in the last week of June. Active users grew from 123K in late March to a high of 226K in early June, before settling at 147K by the end of the quarter.
Similar - Social & Livechat showed impressive growth in revenue, starting at $228 in late March and ending at $2760 by the end of June. Downloads peaked at 113K in late April but saw a decline to about 59K by the end of June. Active users increased from 32K in late March to a peak of 329K in mid-June, before slightly dropping to 273K by the end of the quarter.
Azar: Video Chat & Meet People maintained a steady revenue stream, peaking at $13730 in the last week of June. Downloads varied throughout the quarter, with a high of approximately 92K in early May and a low of 45K in mid-April. Active users grew from 333K in late March to a peak of 455K in early May, ending the quarter at around 370K.
Tinder Dating App: Chat & Date continued to perform strongly with revenue peaking at $56K in late June. Weekly downloads fluctuated, peaking at about 78K in late April and ending at around 61K by the end of June. Active users consistently remained high, starting at 924K in late March and reaching a peak of over 1M by the end of June.
For more detailed insights and data, visit Sensor Tower.
