Top 5 Dating Apps in Kenya Q2 2023 Performance

In the second quarter of 2023, the top 5 dating apps in Kenya showcased varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at how each app fared:

Tinder Dating App: Chat & Date experienced a steady increase in weekly revenue, peaking at approximately $3K in the final week of May. Weekly downloads showed fluctuations, with a notable rise to 8.4K during the same period. Active users remained relatively stable, with a high of 85.3K at the end of June.

Bumble Dating App: Meet & Date saw consistent weekly revenue, reaching around $2.4K in early June. Downloads were initially low but picked up towards the end of the quarter, peaking at 3.6K in the last week of June. Active users increased gradually, hitting a high of 77.7K at the quarter's close.

AfroIntroductions: Afro Dating showed a steady revenue trend with a peak of $534 in the final week of June. Downloads fluctuated, with a high of 7.4K in mid-April. Active users saw a significant rise in June, reaching 11.6K in mid-June before slightly dropping to 8.7K by the end of the month.

Badoo: Dating. Chat. Friends had relatively stable revenue, peaking at $476 in early May. Weekly downloads showed an upward trend mid-quarter, reaching 3.3K in the week of June 19. Active users increased steadily, peaking at 77K in mid-June.

OkCupid Dating: Date Singles had modest revenue figures, with a peak of $411 in late May. Downloads peaked at 4.3K in early April before stabilizing around 2.4K towards the end of June. Active users saw a consistent trend, peaking at 32.1K in mid-June.

These insights derive from Sensor Tower data, offering a comprehensive look at the performance metrics for the leading dating apps in Kenya. For more detailed insights and trends, visit Sensor Tower.