AI Insights · Timothy · July 2023
Top 5 Auto Apps in South Africa Q2 2023 Performance
An analysis of the performance of the top 5 auto applications on a unified platform in South Africa during Q2 2023, highlighting trends in weekly downloads, revenue, and active users.
The second quarter of 2023 saw notable trends in the performance of the top five auto applications in South Africa. Below, we break down the weekly downloads, revenue, and active users for these apps, with data sourced from Sensor Tower.
K53 South Africa experienced a steady stream of downloads, peaking at approximately 15.4K in the final week of June. Weekly revenue saw a significant increase, reaching $30 in late April and maintaining an average of around $15-$23 for the remainder of the quarter. Active users showed a slight increase, ending the quarter at about 43.9K, up from 42K at the start.
K53 RSA Learners License displayed fluctuating download numbers, starting at 10.5K in late March, dipping to 4.6K in early May, and rising to 14.2K by the end of June. Revenue was modest, peaking at $12 in mid-April. Active users increased significantly from 31.7K to 41K over the quarter.
WeBuyCars had a consistent download rate, averaging around 7K-9K per week, with a slight dip to 6.8K in the final week of June. Active users showed a steady increase, starting at 30K and peaking at nearly 39.9K by the end of the quarter.
Cartrack GPS, Vehicle & Fleet maintained a stable download rate, hovering around 4.8K-5.5K weekly. Active users saw a gradual increase, starting at 9.2K and reaching approximately 9.7K by late June.
Cars.co.za had varying download numbers, with a notable peak at 4.3K in late May. Active users increased from 7.5K in late March to 9.5K by late May, before declining slightly to 7.2K at the end of June.
For more detailed insights, visit Sensor Tower.