Top 5 Apparel Apps Performance in Tunisia for Q2 2023

In the second quarter of 2023, the top 5 apparel applications in Tunisia showcased diverse performance trends. This analysis provides an overview of their weekly downloads and active user metrics. All data presented here is sourced from Sensor Tower, where more insights can be found.

SHEIN-Shopping Online experienced a significant rise in weekly downloads, starting from 4.9K in late March and peaking at approximately 16.6K in early June. Weekly active users also saw a consistent increase, growing from 43.5K at the end of March to around 71K by early June.

HA FidBox had a fluctuating download trend. Initial downloads were high, with 22.7K in late March, dropping to 844 by late April, and then surging to 24.2K in mid-June.

Zara maintained a steady download rate, averaging around 1K weekly downloads throughout the quarter. The app's weekly active users remained stable, with minor fluctuations, starting at 10.4K in late March and ending at 10.3K by the end of June.

BERSHKA: Fashion & trends also showed a consistent download pattern, with weekly downloads hovering around 1K. Active users for the app saw a slight decrease, starting from 2.7K in late March and ending at approximately 2.3K by late June.

PULL&BEAR: Fashion and Trends exhibited a stable download trend, averaging around 800 downloads per week. Active user numbers remained relatively constant, starting at 2.1K in late March and concluding at around 1.7K by the end of June.

These trends highlight the varied performance of apparel apps in Tunisia during Q2 2023. For more detailed insights and data, visit Sensor Tower.