AI Insights · Timothy · July 2023
Top 5 Apparel Apps in Serbia Q2 2023 Performance
Explore the performance of the top 5 apparel apps in Serbia during Q2 2023, including download trends and user engagement metrics.
In Q2 2023, the top 5 apparel applications in Serbia, based on data from Sensor Tower, showcased varying trends in weekly downloads and active user engagement. Here’s an overview of their performance:
H&M - we love fashion saw fluctuating weekly downloads, peaking at approximately 4.7K in mid-June. The app experienced a notable increase in downloads in early April and early June, with figures reaching around 3.4K and 3.6K, respectively.
SHEIN - Shopping Online maintained a relatively steady download rate throughout the quarter. Weekly downloads ranged from 1.5K to just over 2.1K, peaking at 2.1K in the final week of June.
ZARA exhibited a significant spike in downloads in mid-June, reaching approximately 7.3K. Earlier in the quarter, downloads remained stable, averaging around 1.2K to 1.5K per week.
BERSHKA experienced a consistent download rate with a notable increase in mid-June, peaking at about 1.6K. Weekly downloads earlier in the quarter hovered around 600 to 700.
Stradivarius - Clothing Store saw moderate download activity with a peak in mid-June, reaching approximately 1.2K. For most of the quarter, the app's weekly downloads ranged from 500 to 750.
These trends highlight the dynamic nature of user engagement with apparel apps in Serbia. For more detailed insights and data, visit Sensor Tower.