AI Insights · Timothy · July 2023
Top 5 Utilities Apps on iOS in Netherlands Q2 2023
An overview of the performance of the top 5 utilities apps on iOS in the Netherlands during Q2 2023, highlighting trends in downloads and active users.
The second quarter of 2023 showcased notable trends in the performance of the top 5 utilities applications on the iOS platform in the Netherlands. Here’s a closer look at the weekly downloads and active user trends for Google, Google Chrome, Microsoft Edge: AI Browser, Google Authenticator, and MijnKPN.
Google experienced fluctuations in weekly downloads, with a peak of around 38.2K in the first week of May. Downloads dipped to approximately 19.7K in mid-June but concluded the quarter on an upward trajectory, reaching about 25.1K. The app maintained a steady increase in weekly active users, starting at around 524K and rising to approximately 553K by the end of June.
Google Chrome saw a relatively stable download rate throughout the quarter, with weekly downloads hovering around 10K. The lowest point was in mid-June with about 9.2K downloads, and the highest was at the end of June, reaching approximately 10.7K. The active user base remained steady, starting the quarter at around 701K and ending at approximately 701K.
Microsoft Edge: AI Browser faced a more varied pattern in downloads, starting at about 8.5K in late March, dropping to around 4.6K at the end of May, but then recovering to approximately 10.6K by the end of June. Active users showed consistent growth, increasing from around 127K to approximately 144K over the quarter.
Google Authenticator had a steady yet modest download rate, with weekly downloads ranging from about 4.4K to 7K. Active users displayed some fluctuation but generally remained around the 90K to 100K mark throughout the quarter.
MijnKPN experienced relatively stable download numbers, peaking at approximately 4.8K in late May. Active users showed a slight increase over the quarter, starting at around 33.6K and ending at approximately 34.4K.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.