Top 5 Shopping Apps on iOS in Tunisia Q2 2023

During the second quarter of 2023, the top five shopping apps on the iOS platform in Tunisia demonstrated varied performance in terms of weekly downloads and active users.

SHEIN - Shopping Online saw a consistent increase in downloads, peaking at around 1.1K in the week of May 1. Active users also trended upwards, starting at 7.2K in late March and reaching approximately 8.6K by the end of June.

Alibaba.com experienced fluctuations in downloads, with numbers ranging from 547 to 867. The app's active users showed a general upward trend, beginning at 9.2K in late March and climbing to 10.8K by the end of June.

Jumia Online Shopping had a declining trend in downloads, starting at 597 in late March and dropping to 427 by the end of June. However, active users remained relatively stable, with slight fluctuations, ending the quarter at 6K.

AliExpress - Shopping App maintained a steady download rate, averaging around 300 downloads per week. Active users showed minor fluctuations, peaking at 4.6K and ending the quarter at the same figure.

ZARA experienced a mixed download trend, starting at 360 in late March, dipping mid-quarter, and recovering to 351 by the end of June. Active users fluctuated slightly, peaking at 2.8K in early April and stabilizing around 2.5K by the end of the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics can be explored.