AI Insights · Timothy · July 2023
Top 5 Shopping Apps on iOS in Russia: Q2 2023
A look at the performance of the top 5 shopping apps on iOS in Russia during the second quarter of 2023, highlighting trends in downloads and active users.
In the second quarter of 2023, the top 5 shopping apps on iOS in Russia demonstrated notable trends in downloads and active users, providing insights into consumer behavior in the region. Here’s a closer look at their performance:
WILDBERRIES saw a significant increase in weekly downloads, peaking at approximately 201K in mid-June. The app started the quarter with around 105K downloads per week and ended with about 175K. Active users also showed a steady rise, beginning at 14M and climbing to nearly 15.6M by the end of June.
Озон: онлайн интернет-магазин experienced consistent weekly downloads, starting with around 92K and peaking at 115K in mid-June. Active users remained relatively stable, fluctuating slightly but maintaining an average of around 10.5M throughout the quarter.
Авито: объявления demonstrated a gradual increase in weekly downloads, starting at 82K and reaching approximately 114K by the end of June. Active users also increased, starting at 7.1M and ending the quarter with about 7.4M.
AliExpress: Интернет-магазин showed more modest weekly download numbers, starting at around 73K and experiencing a slight decline to approximately 48K by the end of the quarter. Active users saw a decrease from 4.2M at the beginning to about 3.4M by the end of June.
Яндекс Маркет: магазин онлайн had a steady weekly download rate, beginning at 58K and ending with around 56K. Active users showed a gradual increase from 3.4M to 3.5M by the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
