AI Insights · Timothy · July 2023
Top 5 Shopping Apps on iOS in Portugal: Q2 2023 Performance
An overview of the top 5 shopping apps on iOS in Portugal during Q2 2023, highlighting their download numbers and active user trends.
During the second quarter of 2023, the top 5 shopping apps on iOS in Portugal demonstrated varied performance in terms of downloads and active user engagement. Below is a detailed analysis based on data from Sensor Tower.
SHEIN - Shopping Online experienced a notable increase in weekly downloads. Starting at approximately 8.8K downloads in late March, the app saw a significant spike, peaking at around 16.7K downloads in the week of May 29. Weekly active users also showed a positive trend, increasing from roughly 181K to 230K over the quarter.
Temu: Shop Like a Billionaire saw a dramatic increase in downloads, starting from a modest 294 in the last week of March to an impressive 17K by the end of June. Active user numbers reflected this growth, rising from 1.3K to nearly 28K during the same period.
O Meu Pingo Doce showed a decline in weekly downloads, beginning at around 11.4K in late March and dropping to approximately 2.4K by the end of June. However, the app maintained a relatively stable active user base, fluctuating between 36K and 49K throughout the quarter.
Amazon had consistent download numbers, with weekly downloads ranging from 3K to 4K. Active users remained steady, hovering around the 115K to 121K mark, indicating a stable user engagement throughout Q2 2023.
AliExpress Shopping App displayed stable download numbers, maintaining a range of 2.5K to 3.4K downloads per week. Active users showed a slight decline, starting at approximately 94K and ending at around 96K by the end of June.
These insights highlight the dynamic nature of the shopping app market in Portugal. For more detailed analytics and insights, visit Sensor Tower.
