Top 5 Shopping Apps on iOS in New Zealand for Q2 2023

In the second quarter of 2023, the top 5 shopping apps on iOS in New Zealand demonstrated varied performance in terms of downloads and active users. Here’s a detailed look at their trends:

Temu: Shop Like a Billionaire saw impressive numbers in weekly downloads, peaking at 39.4K in the first week of May. The app's weekly active users also showed a positive trend, starting at 25.3K and reaching around 95.3K by the end of June.

SHEIN - Shopping Online maintained a stable weekly download rate, averaging around 3K. Weekly active users for SHEIN hovered around the mid-50K range, with a slight decrease towards the end of the quarter.

Shop: All your favorite brands experienced a steady increase in weekly downloads, starting from 669 in late March and reaching up to 3.3K by mid-June. Active users also grew consistently from 4.5K to approximately 10.8K over the same period.

Woolworths NZ displayed consistent weekly download numbers, with a slight uptick in early June, peaking at 3K. Active users saw a gradual increase from 33.5K to about 37.4K by mid-June, followed by a slight decline towards the end of the quarter.

Costco Wholesale New Zealand had a notable launch week in early June with 15.9K downloads. However, subsequent weeks saw a decline, with downloads dropping to around 2.7K by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.