AI Insights · Timothy · July 2023
Top 5 iOS Shopping Apps in Kenya Q2 2023
Explore the performance of the top 5 shopping apps on iOS in Kenya during Q2 2023. Get insights into their weekly downloads, active users, and more.
In the second quarter of 2023, the performance of the top 5 shopping apps on the iOS platform in Kenya showcased interesting trends. Here’s a detailed look into the weekly downloads and active user metrics for Alibaba.com, Jumia Online Shopping, MAF Carrefour Online Shopping, SHEIN - Shopping Online, and Jiji Kenya.
Alibaba.com experienced a fairly stable trend in weekly downloads, with figures hovering around 900 to 1.2K. The app peaked at 1.2K downloads in the first week of April. Active users also exhibited a steady increase, starting at approximately 17.7K in late March and reaching around 18.8K by the end of June.
Jumia Online Shopping saw its weekly downloads fluctuate between 689 and 798. The highest download count was recorded in the first week of May. Regarding active users, the app had a notable peak of 8.2K in early June, though it ended the quarter with about 6.3K active users.
MAF Carrefour Online Shopping showed a varied trend in weekly downloads, ranging from 467 to 869. The most significant spike was in the last week of May. The app’s active users ranged between 2.1K and 2.9K, with the highest count seen at the end of March.
SHEIN - Shopping Online maintained a moderate pace in weekly downloads, with numbers between 429 and 690. The highest download count was observed in the first week of June. Active users increased from about 3.9K in late March to approximately 4.4K by the end of June.
Finally, Jiji Kenya had weekly downloads ranging from 403 to 511, with the peak occurring in early June. Unfortunately, data on active users for this app was not available.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
