AI Insights · Timothy · July 2023
Top 5 Shopping Apps on iOS in Bulgaria for Q2 2023
Explore the performance trends of the top 5 shopping apps on iOS in Bulgaria during Q2 2023, including download numbers and active user statistics.
In Q2 2023, the iOS shopping app landscape in Bulgaria saw notable performances from leading apps such as SHEIN - Shopping Online, ABOUT YOU Online Fashion Shop, Lidl Plus, Kaufland: Supermarket Offers, and Mein dm. This review highlights their weekly downloads and active user trends, providing insight into their market performance.
SHEIN - Shopping Online had a dynamic quarter with weekly downloads fluctuating between 2.6K and 5K. The app saw a peak in downloads during the week of May 8, reaching approximately 5K. Active users also showed a positive trend, starting at around 33K at the beginning of the quarter and ending at 42K by the end of June.
ABOUT YOU Online Fashion Shop experienced a gradual decline in both downloads and active users over the quarter. Weekly downloads decreased from 3K in late March to about 1.5K in late June. Active users followed a similar pattern, dropping from 29K to roughly 21K during the same period.
Lidl Plus showed stable performance with weekly downloads ranging from 1.1K to 1.6K. Its active user base remained relatively consistent, starting at 16K and ending at around 14K by the end of the quarter.
Kaufland: Supermarket Offers maintained steady download numbers, averaging around 1K to 1.5K weekly downloads. Active users showed minor fluctuations but remained strong, starting the quarter at 23K and closing at 19K.
Lastly, Mein dm saw a decrease in weekly downloads from 1.1K in late March to around 930 by the end of June. However, its active user count displayed a slight upward trend, beginning at 5.3K and reaching 6.6K towards the end of the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.
