Top 5 Shopping Apps on iOS in Austria for Q2 2023

In the second quarter of 2023, the top 5 shopping apps on iOS in Austria showed varied performance in terms of weekly downloads and active users. The data from Sensor Tower provides an insightful look into the trends for each app.

Temu: Shop Like a Billionaire experienced a notable surge in weekly downloads, beginning with just 331 in late March and climbing steadily to approximately 19.3K by the end of June. The app also saw a significant increase in weekly active users, starting from 1K in late March and reaching over 41K by the end of the quarter.

SHEIN - Shopping Online maintained a consistent download rate throughout the quarter, with weekly downloads ranging from 3.3K to 8.3K. The app's weekly active users also saw a gradual increase, beginning at 74.7K in late March and peaking at around 97.7K in early June.

willhaben showed a steady download performance, with weekly downloads fluctuating between 3.9K and 5.4K. The app's weekly active users remained relatively stable, ranging from 144K to 158K throughout the quarter.

Müller, which launched in mid-June, saw a rapid uptake in downloads, reaching 16.9K in the first week of June and maintaining a steady rate of around 12K to 12.8K downloads in the following weeks. Active users also increased significantly, from just over 100 in April to more than 20K by the end of June.

PAYBACK - Karte, Coupons, mehr showed a varied download trend, starting with 1.8K in late March, peaking at 7.3K in early April, and then stabilizing around 1.2K to 1.7K towards the end of the quarter. The app's weekly active users ranged from 34K to 48K, showing some fluctuations but generally maintaining a strong user base.

These insights are derived from Sensor Tower's comprehensive data, which offers more detailed analytics on the performance of these and other apps.