AI Insights · Timothy · June 2023
Top 5 iOS Lifestyle Apps in Bulgaria Q2 2023
Explore the performance trends of the top 5 lifestyle apps on iOS in Bulgaria during Q2 2023, including weekly downloads, revenue, and active users.
The second quarter of 2023 saw interesting trends in the performance of top lifestyle apps on iOS in Bulgaria. Here’s a breakdown of how the leading apps fared, based on data from Sensor Tower.
Pinterest experienced a general decline in weekly downloads, starting at around 2K in late March and dropping to approximately 1.5K by the end of June. Weekly active users fluctuated, peaking at 330K in late March and ending at around 315K in the final week of June.
Glovo: Food Delivery and more had consistent weekly downloads, averaging around 1K throughout the quarter. Active users showed slight variations, with numbers ranging from 15K to 17K, peaking in late March and early June.
Tinder Dating App: Chat & Date showed a steady revenue stream, peaking at approximately $8.4K in early April. Weekly downloads remained relatively stable, around 600-700, while active users saw a slight increase from 12K in March to 13K by the end of June.
Coca-Cola: Play & Win Prizes had a notable increase in downloads in early April, reaching over 600, but this number tapered off to around 360 by the end of June. The app’s weekly active users peaked at 1.4K in late May, before seeing a slight decline to 1K by the end of the quarter.
NGL: ask me anything saw fluctuations in weekly revenue, peaking at $512 in mid-May. Downloads varied, starting at around 570 in late March and ending at approximately 370 by late June. Active users remained relatively stable, fluctuating between 4K and 4.4K throughout the quarter.
These insights are based on Sensor Tower data. For more in-depth analysis and trends, visit Sensor Tower.
