Top 5 iOS Lifestyle Apps in South Africa: Q2 2023 Performance

During the second quarter of 2023, the top five iOS lifestyle applications in South Africa demonstrated various trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of these apps' performance.

Tinder Dating App: Chat & Date showed a steady weekly revenue, peaking at approximately $16K in late April. Weekly downloads hovered around 2.7K to 3K, with a slight peak in early June. Active users fluctuated, starting the quarter at 36.7K and experiencing a rise to 41.1K by the end of June.

Bumble Dating App: Meet & Date maintained a consistent revenue stream, with weekly figures around $8K to $9K. Downloads ranged between 850 and 1.1K, with a notable increase in the final week of June. Active users remained steady throughout the quarter, averaging around 19K.

Hinge Dating App: Match & Meet experienced gradual revenue growth, peaking at $4.1K in mid-June. Downloads saw significant variation, with a major spike to 2.1K in early June. Active users increased from 19K in late March to over 21K by the end of June.

Badoo: Dating. Chat. Friends had relatively stable weekly revenue, averaging around $1.5K. Downloads were consistent, staying close to 900 to 1K per week. Active users showed a slight increase from 22.7K at the start of the quarter to 22.6K by the end of June.

Raya reported modest revenue, with weekly figures ranging from $900 to $1.5K. Downloads remained low, averaging around 50 to 70 per week. Active users were steady, with numbers fluctuating slightly around the 150 mark throughout the quarter.

For more detailed insights and comprehensive data, visit Sensor Tower.