Top 5 Apparel Apps on iOS in Tunisia Q2 2023

In Q2 2023, the top five apparel applications on the iOS platform in Tunisia showed diverse performance trends. Data from Sensor Tower highlights key metrics for SHEIN - Shopping Online, ZARA, BERSHKA, PULL&BEAR, and Stradivarius - Clothing Store.

SHEIN - Shopping Online saw a consistent increase in weekly downloads, peaking at around 1.1K in early May before stabilizing. Weekly active users also trended upwards, starting at 7.2K and reaching approximately 8.6K by the end of June.

ZARA experienced fluctuating downloads, with a low of 198 in mid-May and a high of 413 in early April. Active users showed a slight decline from 2.6K in late March to 2.5K by the end of June, despite a peak of 2.8K in mid-April.

BERSHKA had a notable download peak of 347 in early April, followed by a decline and stabilization around 200 downloads per week in June. Active users initially increased from 638 in late March to 925 in early April, then dropped to 506 in early May, before recovering to 657 by the end of June.

PULL&BEAR saw weekly downloads fluctuate between 110 and 214, with a slight increase towards the end of the quarter. Active users remained relatively steady, with minor fluctuations around 400 to 500 users throughout the quarter.

Stradivarius - Clothing Store exhibited a similar trend, with weekly downloads peaking at 179 in mid-April and mid-June. Active users showed a decline from 1.1K in late March to 920 in early May, then slightly increased to 1.1K by the end of June.

For more detailed insights and data, visit Sensor Tower.