AI Insights · Timothy · July 2023
Top 5 Apparel Apps on iOS in South America Q2 2023
Discover the performance of the top 5 apparel apps on iOS in South America during Q2 2023, including weekly downloads and active user trends.
In the second quarter of 2023, the top 5 apparel apps on iOS in South America showcased notable trends in downloads and active user metrics. Below is a detailed overview of their performance.
SHEIN - Shopping Online
Throughout Q2, SHEIN saw fluctuating weekly downloads, with a peak of approximately 259.8K in the week of May 29. The app maintained a high number of weekly active users, reaching around 5.2M by the end of May, before a slight decline to about 4.8M in the final week of June.
Lojas Renner - Comprar Roupas
Lojas Renner experienced steady weekly downloads, with a high of roughly 29.3K in early May. The app's active users followed a similar trend, peaking at around 268.7K in the week of May 8, before settling at approximately 233.3K in the last week of June.
ZARA
ZARA's weekly downloads remained relatively stable, with a significant spike to about 114.4K in mid-June. Active users showed a notable increase in the same period, reaching around 134.4K and ending the quarter at approximately 106.3K.
adidas: Shop Shoes & Clothing
The adidas app saw a progressive rise in weekly downloads, hitting a peak of around 32.7K in mid-June. Active users also increased steadily, reaching about 195.5K by the end of the quarter.
Riachuelo – Comprar roupas
Riachuelo's weekly downloads showed a gradual increase, peaking at nearly 16.9K in early June. The app's active users saw fluctuations, with a high of approximately 98.5K in the same period, ending the quarter at around 88.3K.
These insights highlight the dynamic performance of apparel apps in South America. For more detailed analytics, visit Sensor Tower.