Top 5 Apparel Apps on iOS in Norway Q2 2023

In the second quarter of 2023, the top 5 apparel apps on iOS in Norway exhibited varied performance trends in downloads and active users. This data, sourced from Sensor Tower, highlights the dynamics of the apparel app market in Norway.

SHEIN - Shopping Online saw a consistent increase in weekly downloads, peaking at approximately 3.8K in the last week of May. The app's weekly active users also grew steadily from 42.3K at the end of March to around 47.3K by the end of June.

H&M - we love fashion experienced a notable spike in weekly downloads in early June, reaching 4.2K. Weekly active users remained stable, fluctuating between 45K and 49K throughout the quarter.

Zalando – Online fashion had a steady increase in weekly downloads mid-quarter, peaking at 3K in the second week of April. The app's weekly active users showed a slight decline from 63.4K to around 60.3K in late May, before recovering to 62.8K by the end of June.

CIDER - Clothing & Fashion demonstrated significant growth in weekly downloads, especially in early June, reaching approximately 3.7K. The number of weekly active users also rose, from 2.5K at the end of March to about 6.1K by the end of June.

ZARA saw a varied trend in weekly downloads, with a notable peak of approximately 3K in mid-June. The app's weekly active users fluctuated, starting at 19.5K at the end of March and reaching about 21.1K by mid-June, before dipping to 17.7K by the end of the quarter.

For more detailed insights and further analysis on the performance of these apps, visit Sensor Tower.