Top 5 Apparel Apps on iOS in France: Q2 2023 Performance

In Q2 2023, the top 5 apparel apps on iOS in France showcased notable trends in downloads and active users. Here's a closer look at their performance, based on data from Sensor Tower.

SHEIN - Shopping Online maintained its strong presence with weekly downloads peaking at approximately 121K in early May. Active users steadily increased from around 991K at the end of March to 1.2M by the end of June.

CIDER - Clothing & Fashion saw weekly downloads fluctuate, reaching a high of about 22K in mid-April. Active users grew from around 52K in late March to approximately 64K by the end of June.

Nike: Shoes, Apparel, Stories experienced a consistent download rate, with a notable peak of 18K in mid-April. Active users fluctuated but ended the quarter strong at approximately 425K.

Zalando – Online fashion had a steady download rate, peaking at about 19K in late June. Active users showed a slight decline mid-quarter but rebounded to around 360K by the end of June.

ZARA had a varied download trend, with a peak of approximately 16K in late June. Active users saw an increase from around 155K in late March to about 180K by the end of June.

For more detailed insights, visit Sensor Tower.