AI Insights · Timothy · July 2023
Top 5 Apparel Apps on iOS in Ecuador for Q2 2023
An overview of the performance of the top 5 apparel apps on iOS in Ecuador during Q2 2023, highlighting trends in downloads and active users.
In Q2 2023, the top 5 apparel applications on the iOS platform in Ecuador showcased notable trends in downloads and active user engagement. Here’s a closer look at the performance metrics for these leading apps according to Sensor Tower data.
SHEIN - Shopping Online experienced a steady increase in weekly downloads, starting at approximately 4.6K in late March and peaking at around 5.3K by the end of June. The app also saw a consistent rise in weekly active users, growing from about 70.3K to 75.6K over the quarter.
ZARA demonstrated significant variability in its weekly downloads, with a notable spike to 2K in mid-June, before settling at 685 by the end of the quarter. The app’s active user base saw a sharp increase in mid-June, rising from around 3.5K to 5.3K, before leveling off to 4K by the end of June.
adidas: Shop Shoes & Clothing maintained a relatively stable download rate, fluctuating between 380 and 566 downloads per week. The app's weekly active users showed a gradual increase from approximately 2.5K to nearly 3K by the end of June.
FARFETCH - Shop Luxury Fashion saw its weekly downloads decline from 651 at the end of March to just 95 by the end of June. The app’s active user numbers also decreased significantly, dropping from around 1.1K to 450 over the quarter.
BERSHKA exhibited a spike in downloads in mid-June, reaching 752, before falling to 350 by the end of the month. The app’s active user base saw a similar trend, peaking at 2.6K in mid-June and then declining to 2K by the end of June.
These insights into the performance of top apparel apps in Ecuador provide a snapshot of user engagement and download trends. For more detailed analytics and insights, visit Sensor Tower.
