AI Insights · Timothy · July 2023
Top 5 Android Shopping Apps in Sweden for Q2 2023
Discover the performance trends of the top 5 shopping apps on Android in Sweden during Q2 2023, including downloads, revenue, and active users.
The second quarter of 2023 saw significant activity in the shopping app category on the Android platform in Sweden. Here’s a closer look at the top 5 shopping apps: SHEIN-Shopping Online, Temu: Shop Like a Billionaire, Lidl Plus, Klarna | Shop now. Pay later., and LightInTheBox Online Shopping.
SHEIN-Shopping Online experienced notable fluctuations in weekly downloads. Starting with approximately 6.4K downloads in late March, the app peaked at around 12.6K in the week of May 22. However, the downloads tapered off to about 6.2K by the end of June. The app's weekly active users grew steadily from 126K in late March to a peak of 168K in early June, before slightly declining to 161K by the end of the quarter.
Temu: Shop Like a Billionaire saw a dramatic increase in downloads, beginning with just over 1K in late March and reaching a peak of nearly 12.9K in early June. The weekly active users also rose significantly from about 2.5K in late March to nearly 29K by the end of June.
Lidl Plus showed a steady number of weekly downloads, starting at around 7.6K in late March and ending at about 3K by the end of June. The app maintained a consistent user base, with weekly active users fluctuating slightly but remaining around the 70K mark throughout the quarter, peaking at nearly 73K in late June.
Klarna | Shop now. Pay later. maintained a stable download rate, starting with about 3.6K downloads in late March and peaking at nearly 5.8K in late May. Active users fluctuated but showed an upward trend, starting at approximately 269K in late March and reaching nearly 299K by the end of June.
LightInTheBox Online Shopping had a relatively stable download rate, with figures ranging from about 2.4K to 3K throughout the quarter. The weekly active users remained consistent, starting at around 11.9K in late March and ending at the same number by the end of June.
These insights into the performance of the top shopping apps on Android in Sweden for Q2 2023 are based on data from Sensor Tower. For more detailed insights, visit Sensor Tower’s website.
